How to do Event Tracking with Google Analytics Easily in WordPress?

Event tracking is an important feature for many bloggers as it helps in understanding and analyzing the result strategies. If you don’t understand what is event tracking, then definitely it is the right time to understand it and learn the best way to add event tracking feature with Google Analytics. Event tracking is crucial as it helps to track the results of the important links and call-to-action buttons. You’ll be able to even track your affiliate marketing links using the event tracking feature.

As the technology is getting advanced, there are very few bloggers who’re making use of traditional ways for installing custom event tracking feature.

As plugins like MonsterInsights make use of the best technology, such WordPress plugins make the process very easier for bloggers. You should always use the best WordPress plugins like MonsterInsights if you want to save your time and make use of various amazing features for getting success with your blog.

Why MonsterInsights Plugin for Event Tracking?

MonsterInsights Event Tracking using Google Analytics

Adding event tracking feature with Google Analytics can be little bit cumbersome for beginners. Due to this reason, MonsterInsights plugin is the most recommended option for bloggers, affiliate marketers and eCommerce store owners. As MonsterInsights is the best Google Analytics plugin, it allows you to add event tracking feature very easily. You’ll be saving your time as you shall be able to add the event tracking feature in your WordPress blog easily.

In comparison to other options, MonsterInsights is definitely a better choice. One of the other advantages is that it comes with many features and you’ll be able to use them too. Do start tracking link clicks and button clicks of your WordPress blog or your eCommerce site using this plugin, so that you can too get success like others.

Event tracking is just one of the features of MonsterInsights plugin. The other best tracking features of this best Google Analytics plugin are Media tracking, Focus Keyword tracking, Logged-In User tracking, SEO Score tracking etc.

How to Add Event Tracking Feature using MonsterInsights?

how to add custom event tracking using google analytics in wordpress

Firstly, you should understand the 3 components of event tracking. If you want to add custom event tracking feature to any link or button, then understanding these components is very crucial.

  • Event Category – Category means the name and type of the object you want to target. If you want to target call-to-action buttons, then the category will be called as “CTA”
  • Event Action – This means the type of action that you’ll be taking while interacting on the site. If it is a button, then the event action will be called as “Click”
  • Event Label – This indicates the additional information about the object. For example, it can be an “Add to Cart” button on your eCommerce store.

Now, let me make you understand that how you can add the event tracking feature using MonsterInsights easily. You don’t need to be a coder as the process is very simple and easy. You’ll be able to take these steps only after purchasing the MonsterInsights plugin.

  • Add the latest version of MonsterInsights plugin on your site.
  • Go to the Settings of the plugin and then connect your Google Analytics account with your WordPress blog.
  • Now, you can add this event tracking feature to all the important links, call-for-action buttons etc.
  • For adding the event tracking feature to a particular link or button, you’ll need to add data variable tags. You can easily add such data variable tags to the HTML of the link that you want to track using Google Analytics.
  • Here is the one of the examples of adding data variables to the html of your link:

<a href=”” data-vars-ga-category=”Custom Category” data-vars-ga-action=”Custom Action” data-vars-ga-label=”Custom Label” ><a href=”” data-vars-ga-category=”Custom Category” data-vars-ga-action=”Custom Action” data-vars-ga-label=”Custom Label” >Example</a>Example</a>

Once this is done, you’ll have to go to the Insights dashboard, and then the Reports section where you’ll find the Publisher option. Here are few examples of the reports that you may be able to find after adding the event tracking feature.

Monster Insights Event Tracking Report

I don’t recommend the traditional way of event tracking as it takes lot of time and beginners may not be able to make the best use of event tracking for getting success.

Why to Track Link Clicks and Button Clicks?

If you’ve an online eCommerce store or a blog where you’re promoting products, then definitely tracking link clicks and button clicks can be very useful. By knowing that how users are interacting on your website or blog, you’ll be able to know what sort of content and products are in demand.

By analyzing the clicks you’ll be able to focus on the products in demand, which will help you in getting more affiliate marketing sales. The best Google Analytics plugins for WordPress are proving to be very useful for affiliate marketers. It is really good to see that such useful tools and plugins are now available for affiliate marketers.

How much MonsterInsights Plugin Costs?

Currently, there are 3 plans available, which are Agency plan, Pro plan and the Plus plan. The normal price for these plans are $799, $399 and $99.50 per year respectively. When I visited the MonsterInsights purchase page, I found that they are giving 50% discount. So, as per this discount deal, the current price for these plans is $399.50, $199.50 and $99.50 per year respectively. If you want to ask me that which is the most recommended and popular MonsterInsights plan, then the answer is the “Pro Plan”.

Purchase Monster Analytics Plugin Now

MonsterInsights Money-Back Policy

If MonsterInsights doesn’t works for you or you’re not satisfied with the features, then you can ask for the refund within 14 days. You can contact their support team to know more about the money-back policy.

RoundUp – The best Google Analytics Plugin for Event Tracking?

I believe that MonsterInsights definitely solves all the problems and helps in analyzing the traffic to the click buttons and links in the best way. You can find some other Google Analytics plugin and you can even compare it with MonsterInsights. You’ll learn that this plugin is more accurate and comes with many features. The popularity is mainly due to the easy usage and the useful reports that it provides.

Event tracking has definitely been made easier by the MonsterInsights plugin. Adding event tracking feature with Google Analytics was never so easier before, and that’s why Monster Insights is a very popular tool among the best bloggers. Many Indian bloggers too recommend this plugin. I’ll be letting you know the other best features of MonsterInsights plugin in future. Do let me know your opinion about MonsterInsights as an event tracking tool. Also, whether you think that it is the best Google Analytics plugin for WordPress?

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